What will store tech look like over the next 5 years?
With much discussion around stores of the future and after years of underinvestment, many retailers are focusing on store tech again.
Almost every client we speak to at Quorso is currently rethinking their store walks.
This essential routine is a core part of monitoring any store’s performance.
Yet, over time this has expanded from a short checklist to dozens of activities. The challenge is several fold:
How to achieve this….
There’s a lot of tools out there driving number 1 – digitization (hey, you can even just use good old Google surveys).
But the real value is in providing all four of these together and there’s one unifying item that can help do that…data.
Data to trigger actions
Rather than walk into a store and not know what to focus on, data can surface the areas of highest priority focus such as; an exception in performance or an execution issue e.g. a new promotion is not properly installed.
Data to validate actions
Attaching activities to data can ensure that the follow up is automatically tracked e.g. promotion now executed is aligned to the SKUs selling.
Data to refine store walks
Ultimately, to remove the unnecessary work we need to populate the focus areas of the store walk based on what the data says is important and remove what is unnecessary.
Want to improve your store walks? Check out Quorso’s functionality including store walks below.