The 3 ways retail strategy is changing, and what it means for the Field Leader role.
Field leaders are the glue between strategy and execution. As retail strategy is evolving, so is their role.
Julian talks to The Robin Report about how retail Store Leaders are overstretched, burned out and leaving the industry. They discuss why and what needs to urgently be done to tackle this problem.
"I definitely think that Managers need to be able to lead the way they see fit. Retail Management is very situational. So you can't just prescribe a bunch of corporate to-dos and throw out 200 tasks to get completed because that's what the checklist says. These people are dealing with what's happening at the moment in their stores."